Fuji Rock

Fuji Rock Festival stands as Japan's largest and most prestigious outdoor music event, annually drawing over 100,000 music enthusiasts to Naeba Ski Resort in the picturesque Niigata Prefecture. Traditionally held over the last weekend of July, this three-day festival offers an immersive experience with over 200 performances by renowned Japanese and international artists, spanning a wide range of genres including rock, pop, electronic, hip-hop, jazz, and world music.

Its history dates back to 1997, when the inaugural edition took place at the foot of Mount Fuji, hence its name. However, after a challenging first year due to a typhoon, and a brief stint in Toyosu, Tokyo, the festival found its permanent home at Naeba Ski Resort in 1999, a mountainous environment offering a cooler atmosphere and spectacular scenery. Despite the change in location, the original name has remained an identifying mark.

Fuji Rock is not just music; it's a celebration of culture and nature. The venue features multiple stages, from the imposing Green Stage with a capacity for nearly 50,000 people, to more intimate stages like Field of Heaven or the Red Marquee, the only indoor one. Attendees can enjoy long walks between stages through forests and streams, and even take the Dragondola, the world's longest gondola lift, for panoramic views of the festival. In addition to concerts, the festival offers various activities such as yoga sessions, film screenings, burlesque shows, and children's play areas. A fundamental aspect of Fuji Rock is its commitment to sustainability, implementing numerous initiatives to reduce its environmental impact, such as recycling programs, the use of biodegradable materials, and the promotion of public transport, aiming to be "the cleanest festival in the world."